Friday, April 1, 2011

Using Amazon Affiliates to Generate Additional Income

A few weeks ago, I put together a five-part series on affiliate marketing for resume writers. Another source of affiliate income is with Amazon Affiliates.

I suggest you set up an account with Amazon Affiliates and build a “Recommended Resources” page on your website, featuring links to books that you’re featured in, that you’ve written, and/or that you’d recommend to clients. While this isn’t a large income source, you are doing clients a favor by offering your recommendations, and any sales you make are gravy. 

You can also use your Amazon Affiliates link to include book links and graphics in your blog posts, especially if you use Blogger. I’ve found my top two book recommendations that have led to sales are Jason Alba’s book, “I’m on LinkedIn, Now What?” and “Career Distinction,” Kirsten Dixson and William Arruda’s book on personal and career branding. 

I also used to sell a couple of copies of “The Insider’s Guide to the World of Pharmaceutical Sales,” but that hasn’t been published in a few years. 

If you have a blog geared to job seekers, I’d recommend doing regular book reviews — review books you’ve read and then include links to your Amazon Affiliate site. 

You can also excerpt your reviews on the book’s page on Amazon directly, which will help increase your “Digital Distinction” rating — and if you don’t know that that is, you should read Career Distinction.

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