Your website is a 24 hours, seven day a week salesperson. I don't know about you, but I'm not available to answer the phone 24/7. But many folks are working on their job search during the evenings (even at 2 a.m.!) and on the weekends.
A website can "sell" for you, even when you're not awake. But not just any website will do.
It has to look good. You wouldn't send out a salesperson in stained tank top and ripped jeans, would you? By that same token, you shouldn't have a horrible looking website. Like a salesperson, your website will be judged instantly by its appearance. Making sure your site looks good and professional will instantly put people at ease. (And there are a lot of uneasy job seekers out there -- many of them haven't looked for a job in years, and they're scared. A good website can be reassuring -- that there is someone out there who knows what they're doing.)
The site has to be informative. Would you send out a salesperson that couldn't explain what your business was? Would you send out someone one who couldn't answer basic questions about your business? Of course you wouldn't, so why do so many people do that with their website? Your website needs to explain your business properly -- and the more content and information you have the better. Keep the information fresh too. (A blog is a great way to do this.) If you want your salesperson to be knowledgeable and caught up on the latest news, then you want the same for your website.
If you get into the mindset that your website is a 24 hour, 7 days a week salesperson, you will naturally take better care of it and demand perfection. The best part about the website though? It doesn't ask for a vacation, it doesn't require overtime, and it works for virtually no money. Try finding a salesperson that does that.
The site has to be informative. Would you send out a salesperson that couldn't explain what your business was? Would you send out someone one who couldn't answer basic questions about your business? Of course you wouldn't, so why do so many people do that with their website? Your website needs to explain your business properly -- and the more content and information you have the better. Keep the information fresh too. (A blog is a great way to do this.) If you want your salesperson to be knowledgeable and caught up on the latest news, then you want the same for your website.
If you get into the mindset that your website is a 24 hour, 7 days a week salesperson, you will naturally take better care of it and demand perfection. The best part about the website though? It doesn't ask for a vacation, it doesn't require overtime, and it works for virtually no money. Try finding a salesperson that does that.
Here are some resume writing business websites that I think do a great job:
What makes a great resume writing business website? I'm interested in what you think. Leave me a comment below.
Thanks for this nice post.
ReplyDeleteJobs India
If you are willing to apply your related field jobs, you must prepare your Resume professionally that can show skills and experiences distinctly, making you a competent candidate for the posted Job.
ReplyDeleteCNA Resume
I read this valuable post about A Resume Writing Business Without A Website. This information are helpful for every people who want to start new resume writing business.
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