Continuing this week's theme on ebook publishing, check out this chart of popular ebook publishing platforms. Which platform you choose depends on a couple of different factors:
- Ease of publishing. Platforms like Clickbank and E-Junkie allow you to use PDF formatted books. This saves you a lot of formatting hassles that you might encounter with ibooks or the Kindle platform.
- Upfront fees. Some of the publishing platforms have initial fees. For example, Clickbank (which is an extremely popular platform for publishing information products) charges a $49.95 setup fee.
- Payout thresholds. Always consider the payout threshold — you don't want to have to wait too long to get your money!
- Do you need marketing help? Platforms that provide visibility for your ebooks — and/or an affiliate network — can help you sell more books. If you don't have an existing mailing list or "tribe" to sell your ebook to, consider a platform like Kindle that offers you additional exposure.
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