Tuesday, August 12, 2014

Portfolio Jobs: Everything Old is New Again

When I was in sixth grade, I remember learning about the concept of portfolio jobs. It was the "workplace of the future." Instead of having a job that lasted years and years, you might have two or three "project"-oriented jobs each year, working on defined tasks and then moving on. Or you might have a couple of part-time jobs instead of one full-time job.

That was back around 1984. In the intervening years, job tenures did become progressively shorter, and the "lifetime" job, where you started in the mailroom and retired as CEO, all but disappeared. The portfolio job hasn't really materialized … but the idea lives on.


I was reading the July 7-13, 2014 issue of Bloomberg Businessweek and came across a book review by Bryant Urstadt reviewing The Alliance, a book written by LinkedIn co-founder Reid Hoffman and entrepreneurs Ben Casnocha and Chris Yeh.

In the book, Urstadt says, Hoffman suggests keeping employees engaged by "setting up 'tours of duty' involving specific tasks such as managing groups, then mining the networks they form."

While not exactly the definition of portfolio careers I learned in the sixth grade, it's interesting that the project-oriented career is still being explored. It works well in Hollywood, where the "gig" lifestyle is geared around a movie: People are hired, do their jobs, and then move on to the next project.

Perhaps it's coming to the Fortune 500 company near you.

As resume writers, it's something to consider. Maybe there will be a whole new resume format that arises to help meet the need of describing this project-oriented career. After all, as anyone who has ever written a resume for an IT consultant or project manager knows, those resumes can easily stretch to 4, 5, or even 6 pages or more.

Urstadt writes, "Hoffman's ideas have grown out of an environment where young workers with elite backgrounds and big personal dreams are feverishly recruited under the guise of changing the world."

These are the clients who will be hiring us. If not now, they will soon be.

Food for thought, for sure.

Monday, August 11, 2014

Three of My Favorite Resume Writers To Read

Every day, I read the excellent writing of my resume writing colleagues ... and I wanted to make sure you're aware of them too! Got five minutes? Check out these three blogs. They're all "Bridget-approved" as being "resume-writer friendly." That means you won't find information on these blogs that I wouldn't share with my own clients.



Here are three of my favorites (in no particular order):

Julie Walraven of Design Resumes
Practical advice you can put "to work" right away
Here's one of my recent favorites from Julie:
"The Secret To Finding Your Accomplishments Or Resume Stories"

Jacqui Barrett-Poindexter of CareerTrend
She uses nautical themes and imagery to guide career journeys.
Here's one of my recent favorites from Jacqui:
Disrupt Your Resume Beyond LinkedIn's Borders

Jason Alba of JibberJobber.com
Sometimes controversial; always thought-provoking.
Here's one of my recent favorites from Jason:
"How To: Word Cloud and Key Word Analysis of Job Descriptions and Resumes"




Thursday, August 7, 2014

How Do I Create Fillable Forms for My Resume Clients? (Q&A)

Every day, I get questions from resume writers! I reprint many of them on here to help other resume writers! Here's today's question!

Question:
I just updated my client agreement and some of my other forms and my graphic designer created some pretty PDFs for clients to fill out. How do I make these PDFs fillable forms so the clients can just put the information online and send it to me?

My Answer:
There are three options for giving clients an interactive way to complete your client forms. (And I would still post the "pretty" PDF versions for folks who don't want to provide their information online in any way, shape or form!)

The first allows you to use your actual PDFs. The only reliable method I know of to allow you to do that is using Adobe Acrobat Pro software:
http://www.adobe.com/products/acrobat/convert-existing-forms-to-fillable-pdfs.html

It's now available as a monthly subscription vs. what it used to be as a one-time $$$$ cost.

There's also folks on Fiverr.com that will do this for you for a small fee.
Here's one:
http://www.fiverr.com/pdfhelper/create-pdf-fillable-forms-for-your-company

There are a couple of "knock-off" "fillable PDF" converters, but I can't speak to their reliability:
http://www.pdffiller.com
http://www.PDFill.com

The second is to use an online form builder.
I personally use FormSite. You can see an example of a FormSite form here:
http://acasseroletogo.com/onlineordering.html

You can also link FormSite to payment providers (like Authorize.net and PayPal) so that the client can securely provide their payment information online when they submit their information too.

(My husband is a website designer, and he uses FormSite on his client sites.)

JotForm (http://www.jotform.com) probably has similar functionality and like I said, if you use WordPress, you can use online forms like Gravity Forms, Ninja Forms as WordPress plug-ins.

The third option is a fillable Word document.
(Bronze members of BeAResumeWriter.com, you can log into your BeAResumeWriter.com account and go to the Pass-Along Materials page and check out the different versions of the Resume Critique Form and LinkedIn Critique Form to see how this works in practice.)

Here are the instructions for creating a fillable Word document:
http://office.microsoft.com/en-us/word-help/create-a-fillable-form-HA102840128.aspx

If you have a different version of Word (not as new), Google "Fillable Word document" and the version of Word you have (i.e., Word 2003). It actually was easier to make them in the old versions, but it's still pretty simple! :-)

I hope one of those solutions helps!


Note: None of these links are affiliate links, and I can't vouch for any of the services mentioned, except FormSite, which I personally use.

Wednesday, August 6, 2014

Q&A: Help, I'm Spending Too Much Time on the Information-Gathering Process for Client Resumes

This is the latest in a series of Q&A posts. Every day, I get questions from resume writers -- and I share my answers publicly with you!


I’m finding that I’m spending way too much time on the interview process (I sort of knew that already), and I’d like to figure out a way to streamline that. Do you have any good resources for the client interview process?
 
What I’m doing is creating and emailing them a customized word document (from a template I’ve created) with questions specific to their career, taken from their resume (to add detail to good bullet points), and job posts that they send me (I require that they send at least one – I create questions to fill in missing information on their resume which the job post specifically calls for), questions lifted from Resume Writer’s Secret Room, as well as information about their technical proficiencies, leadership skills, employment gaps, etc. etc.
 
The customized interview definitely works very well in terms of getting the info for an exceptionally good resume, and clients have repeatedly told me that the interview has made a significant difference in their job interview preparation. It’s an awesome service for my clients. However, it takes me up to 2 hours to prepare the interview, and some clients come back to me wanting to deliver their responses via phone or in person, which can take up to an additional 2 hours for complex projects. Four hours spent on the interview alone is NOT a profitable process!
 
I’d like to cut back on the amount of time I spend on this process, but I don’t want to lose the value of what I’m providing. I put my clients through what more than a few have called a “grueling” resume development interview, and they come back and thank me for it and refer their friends.
 
I’m constantly tweaking my interview template document, removing standard questions that don’t work or adding standard questions which can streamline the customization process. When I customize the document for a client project, I delete the questions or sections that don’t apply and add questions specific to their resume/career. That’s helped a little, but not enough.
Here's my response!


I have a couple of resources and suggestions to offer.

The first is already included in your Bronze BeAResumeWriter.com membership. 
Log into your account and go to the Expert Interviews Series page 2, teleseminar #9:
(non-members can buy the recording and transcript for just $5)

You'll learn how getting better at the pre-writing process will help you save time on the resumes you write.

It's also about collecting the RIGHT information.

You can also purchase my teleseminar that I did for the NRWA last year:

This one specifically addresses the information-gathering process.

A related issue that I see is that you don't feel like the time you're spending is "valuable" (you said "profitable") -- which usually suggests that you're not charging enough!

(I looked at your website and see that your "average" resume is around $409 for a resume/cover letter. You're below the industry average of ~$500, so there is room to grow there.)

One way to direct clients to do things YOUR WAY is to give them the option, but CHARGE MORE for the way you LEAST prefer.

For example, if they provide information via custom questionnaire (which is the strategy I use with clients, and I do it just like you do!), the cost is "x."

If they don't want to do a form and they want me to interview them to collect the data, the cost is "x-plus" -- with the "plus" being the value you place on your time (your billable hour rate x the number of hours to conduct the phone interview -- i.e, x1 or x1.5, etc.).

You can use this worksheet to calculate your hourly rate:

Or, alternatively, refer out clients who want to do a phone consultation (partner with a colleague who prefers to work that way, and negotiate a referral agreement for a 15% referral fee).

So... two possible ways for you to go:
1) Do the same thing, but charge more (and I love the feedback from clients that your process helps get them interview-ready too -- I'd add testimonials to that effect on the website, and make that a key BENEFIT of working with you! ... and a justification for why you charge more than the $99 resume writer)

OR

2) Use the principles in the teleseminars above to streamline your information-gathering process so that you're only collecting the information you need (believe me, I'm an information junkie! But I sometimes find myself collecting information I won't need/use, which takes time!!)