Monday, November 26, 2007

The Alliance's Liz Sumner

Liz Sumner

She's worked in advertising, communication, distribution, hospitality and politics. She's lived in the Delaware Valley, the Pacific Northwest, and New England. Liz has a B.S. in Journalism from the University of Oregon, a Masters degree in Organizational Change from Antioch University in Seattle, WA. and is ICF certified as a Life Coach through the Academy for Coach Training in Bellevue, WA. Liz is the Executive Director of The Career Management Alliance.

Sunday, November 25, 2007

Honesty & Resumes

In writing an article for the upcoming issue of Resume Writers' Digest on "Competency-Based Resumes" (based on a review of the book of the same title), I came across a section that got me to thinking about how we've traditionally looked at resumes as a marketing document and not a legal document.

Competency-Based Resumes: How To Bring Your Resume To The Top Of The Pile

It used to be that the resume was not considered a legal document unless it was incorporated into the job application (for example, by writing "See Resume" as a response to a question on the application form).

But in describing the need for accuracy and honesty on the Education section of the resume, the authors gave this example:

"In 2002, the athletic director for Dartmouth College resigned after his employer found out that he had not completed his master's degree. He had made the mistake of claiming that he had that degree on his resume."

While I have always been a stickler for being honest on the resume, I've never found the "sin of omission" to be especially egregious (i.e., not including all previous jobs). But I think we need to be especially careful about how we position our clients.

Instead of using a commonly-known job title, we should use the client's actual job title (and then list the equivalent in parentheses). For example:
Sales Supervisor (functional equivalent of Director of Sales)

No longer are resumes strictly a marketing document -- they can have very real, legal implications, and we should treat them as such.

Saturday, November 24, 2007

$100 A Day

For a startup, the idea of making $2,000 a month can be overwhelming -- especially for a new resume writer. So make it more manageable. Focus on making $100 a day. Break the goal into small, specific tasks you can accomplish quickly. Ask yourself, "What can I do today to reach my goal?"

Measure your success using observable criteria. If you're trying to increase referrals from career coaches and mental health professionals, you need to increase your visibility with this audience. So your tactics may include sending one letter each day to a career coach or mental health therapist (you can find them in the Yellow Pages) to introduce yourself and ask how you can work together.

Consider subcontracting. Contact other resume writers in your area and inquire about taking on their overflow work.

Find opportunities to speak. Write articles. Increase your visibility.

Friday, November 23, 2007

More on Acute Spousal Interference

Nick Corcodilos ("Ask the Headhunter") quoted me on his Infoworld blog following up to his original article on Acute Spousal Interference (without mentioning me by name)...

As a professional resume writer, I see this a couple of times a year. Usually it starts with a wife who calls to find out about having a resume prepared for her husband. When she launches into a litany of, "He's not making enough at his current job and he's under-appreciated and he needs a new job," that's when I usually stop her and gently tell her that the process works best when I can work with the client who is going to be using the new resume. I ask her to have her husband call me. Nine times out of ten, he doesn't call. Whether that means that he likes his job (even though it doesn't pay "enough" for her) or if he just doesn't have the initiative, I don't usually find out for sure.

Whoo-wee. I think we touched a nerve. I'm not sure whether I worry more about the interfering spouse, or the job candidate who lets it happen. I'm not worried about the employers at all -- not one wrote to say they hired either half of such a team.