Get to know the other resume writers in our community with our “10 Questions” series!
Today’s profile is Lori Jazvac of Creative Horizons Communications – Resumes in Burlington, Ontario Canada.
Lori is an award-winning Master Resume Writer (MRW), Master Certified Resume Strategist (MCRS), Certified Hidden Job Market Coach, and Certified Transition Coach. She is a multi-credentialed NLP Practitioner and NLP Coach. She specializes in supporting jobseekers of all fields and levels globally to navigate complex career transitions within a competitive labour market via a holistic, intuitive, and results-driven approach.
1. Why did you decide to become a professional resume writer?
I decided to become a professional resume writer in 2013 because I wanted to leverage my passion for creative writing and help jobseekers to navigate challenging career transitions.
2. How did you get into the career industry? What did you do before?
I got into the career industry after undergoing my own career transition to working remotely as an entrepreneur. At that time, I identified a gap in the labour market as well as critical need by jobseekers (especially entry- and mid-level) for high-quality brand marketing collateral, job search planning, and strategic career services. I realized that jobseekers needed strategic and high-level career support as well as goal-focused and results-driven coaching.
Previously, I worked in the administrative field in various roles and industries, where I honed skills in business administration, accounting, customer service, and sales/marketing.
3. What do you typically wear when you’re working?
When I am working, I wear professional, but casual and comfortable clothing. I like to wear clothing that reflects the colour I need for that day to bring me energy or calm and inspiration.
4. What is your best habit, and what is your worst?
My best habit is maintaining a to-do checklist while ensuring the highest-quality standards are met with all my clients.
My worst habit is sometimes staying up too late — I am a “night owl” so I get my best creative work with resume writing done at night.
5. What’s your favorite object in your office? Why?
My favourite object in my office is a beautiful picture that hangs on my wall reflecting a bridge and horizon.
The way the warm colours are portrayed, along with the bright lights and scenic background inspire me to drive my vision and mission to continue helping diverse jobseekers “cross their own bridge” and courageously embrace new opportunities and embark on a new transition. I am also reminded of my own transition that I made seven years ago.
It reflects my motto: “Think creatively and visualize a new career horizon.”
6. What is your “go to” technique or secret when you get stuck when you’re writing a resume? How do you get unstuck?
My “go to” technique when I get stuck when writing a resume is taking a short pause, then doing a brand map or brainstorming the attributes or key elements that make the client stand out. I get unstuck by reviewing and capturing the client’s most relevant information, including focus/target, audience, special value, and milestones while “connecting the dots” for the employer or recruiter. I also like to utilize the strategies offered by Bridget Brooks on writing resumes more efficiently.
7. What’s the best career advice you ever got?
The best career advice I ever received from another professional when I was unsure of how to take that next entrepreneurial step was: “So just start!” And that is when my passion for wanting to help people grow and succeed led me to starting my career development journey through CPC (Career Professionals of Canada).
Also, the old saying by Robert H. Schuller: “Tough times don’t last, but tough people do” has always inspired me.
These sayings have reminded me to be spontaneous, take action, and believe in my own strengths to navigate among trying times.
These days, our careers are anything but linear. We each have our own unique vision and mission/purpose to fulfill, and we need to leverage that vision and mission to make a true difference. We each have our own career journey with lessons to be learned, gains to be made, and challenges to be overcome, that embodies an enriching experience.
While we may never know where our career path will take us, we need to go with the flow, believe in and channel our unique value, embrace change, and keep on learning. These are the fundamental pillars of success.
8. How do you unplug?
I unplug with exercise, yoga, dance, meditation, or taking long walks in nature. I also love listening to upbeat music.
9. What ONE thing would you change about your business or the career industry, if you could?
What I would change about the career industry would be to raise greater awareness to jobseekers about the immense value of investing in a high-quality resume package or career service. This is absolutely an essential service that cannot be delayed. Everyone needs to have a customized resume package and updated LinkedIn profile at all times as opportunities can arise anytime and one needs to be prepared.
Many jobseekers fail to realize that career services represent a high-value investment for their personal and professional growth. Working with a professional resume writer/career coach greatly benefits jobseekers to help them understand their value, set meaningful goals, and gain clarity with their journey. The value is priceless!
10. What are your favorite social media accounts to follow?
Laura DeCarlo (LinkedIn)
Edwin Correa (LinkedIn)
Career Impressions (LinkedIn)
Deepti Pathak (LinkedIn)
You can find Lori on Facebook, on Twitter (@Lori_Jazvac), and on LinkedIn at Linkedin.com/LoriJazvac
Did you miss our last 10 Questions profile, featuring Gayle Howard? You can read it here!