Tuesday, May 12, 2009

More Analysis of the Resume Writing Industry


I thought I'd share some further data about how I think commercial list compilers are under-reporting the actual number of resume writers out there.

Another commercial list I found identified 809 resume writing firms. Take a look at the numbers reported from your state and see how that compares to your experience:

AK = 1
AL = 8
AK = 5
AZ = 20
CA = 75
CO = 14
CT = 19
DE = 3
FL = 50
GA = 18
IA = 10
ID = 2
IL = 43
IN = 12
KS = 9
KY = 9
LA = 6
MA = 25
MD = 26
ME = 5
MI = 19
MN = 25
MO = 24
MS = 6
MT = 2
NC = 25
ND = 1
NE  = 4
NH = 6
NJ = 32
NM = 1
NV = 4
NY = 62
OH = 39
OK = 5
OR = 8
PA = 48
RI = 4
SC = 6
SD = 1
TN = 12
TX = 52
UT = 2
VA = 27
UT = 1
WA = 15
WI = 14
WV = 2
WY = 2

In my case, I live in Nebraska. Although I wasn't able to see WHICH four firms were listed, I was able to analyze them by city/county, and none of them were listed for Omaha, which is the largest city in the state.

Just looking in one of my local phone books (Dex Yellow Pages), I identified five firms (in addition to my own). One of these is a recruiting firm with a resume writer on staff; the others are sole proprietorships. Interestingly, one of my oldest firms in the city isn't currently listed, so that's at least one more writer that isn't being counted.

Monday, May 11, 2009

Analyzing The Professional Resume Writing Industry

I received an e-mail today from a professional resume writer who was wondering if I knew how many professional resume writers there are out there. Because we conduct an annual Industry Survey, I think I've got a pretty good handle on this. I'll share the results that I gave to her.

My research shows that there are approximately 4,000 to 6,000 resume writers in the U.S. But some of those are career counselors who write resumes only occasionally (or who "consult" on resume writing, but don't write them themselves). Some of those are secretarial and typing services that "do" resumes, but don't necessarily focus on the craft of writing as heavily.

Many people trying to get a handle on the industry just look at the number of resume writers who are listed under "Resume Writing" in the Yellow Pages (SIC Code 73380101 = "Resume Writing Service"), but this is under-reported, according to my analysis. 

Current SIC Code counts are between 800-1300 resume firms -- but my own database shows more bona-fide resume writers than this. (My database is compiled from these Yellow Pages listings plus the major professional associations, plus "self-reporting" resume writers -- that is, they don't belong to associations and don't list themselves in the Yellow Pages, but still write resumes. Some of these might be those secretarial and typing services that also offer resume writing -- or even career coaches/life coaches/therapists who write resumes but don't advertise that service publicly. Others are "newbies" who haven't yet launched their businesses and therefore don't advertise.)

Also, there is no measurement  of what a "bona-fide" resume writer actually is. Do they write 1 resume a week, or 10? Are only certified resume writers counted (not the way I count them!). Do they have to actually WRITE resumes, or can they provide feedback to clients to help them write their own documents (I count both).

One analysis of a commercial mailing list targeting Resume Writing Services found 1012 listings.
1-4 employees -- 777 businesses
5-9 employees -- 141 businesses
10+ employees -- 94 businesses

I didn't find their sales data to be believable, so I won't share that information.

Businesses that are a single entity -- 921 (91%)
Businesses that are a headquarters for multiple branches -- 64

Years in business:
Under 1 Year - 10
1 Year -- 23
2 Years -- 25
3-5 Years -- 231
6-10 Years -- 200
10+ Years -- 523

Because this list was likely compiled from Yellow Pages listings, keep in mind that not all bona-fide resume writers in an area advertise in the Yellow Pages -- and that more established businesses are more likely to advertise than new resume writers.

Sunday, May 10, 2009

Do You Work with Salespeople?

If you write resumes for those in sales or sales management, you might want to direct them to the Selling Power 500 -- a listing of the organizations that employ more than 500 sales professionals. It's updated annually and published by Selling Power magazine.

Monday, May 4, 2009

More Tips to Help You Write Great Resumes Faster

Interested in writing better resumes faster? Me too!

Here are some more tips to help you "Write Great Resumes Faster" -- and be sure to buy the 60+page Special Report (just $14!) with even more tips, techniques, and especially the Quick Reference Guides (with hundreds of accomplishment-stimulating verbs, profile descriptors, section headers, and more).

TAKE A BREAK:
  • Walk away from the project and start over again after a while.
  • Take a 20-minute cat nap.
  • Do something physically or mentally stimulating, and come back when you're refreshed.
FIND INSPIRATION:
  • Search websites for sample postings. These will give you suggestions as to how to approach the project at hand.
  • Look at past resumes you've written, or glance at books in your library -- especially in the field in question.
  • Talk to your colleagues -- post on an E-List asking for ideas or help.
  • Google sites for specific industries to use proper jargon and verbiage.
  • "Inspiration comes from going over my notes and reminding myself what the client needs to say (what I need to say for them) to demonstrate their strengths."
  • Review your own past work for inspiration in formatting or wording ideas.
  • "I like classical music. I like the relaxing tones without the words to fill my head."