Monday, November 19, 2007

Guide for New Resume Writers

I hope to eventually turn this into a full-fledged special report, but for now, here's the outline for "Bridget's Guide for New Resume Writers."

This is your to-do list:
  • Join a Professional Association (Career Directors International, Career Management Alliance, National Resume Writers' Association, Professional Association of Resume Writers, Association of Online Resume Providers)
  • Decide what services you will offer (Resume writing? Career coaching? Career testing? Recruiting? Resume distribution? Job search research?)
  • Decide who your customers are (Local? Nonlocal? Specific industry? By gender?)
  • Decide how you will work (In person? By Phone? Through Questionnaires?)
  • Consider certification (Choose a credential and get started learning the craft)
  • Save up to attend a conference.

Sunday, November 18, 2007

Think Different

http://www.deskpicture.com/DPs/Technology/Apple/ThinkDifferent.jpg

In 1997, Apple introduced an advertising campaign that changed how they marketed their products. Instead of focusing on technical aspects (processor speed, hard disk size), Apple revolutionized computers by making them about their performance as a lifestyle item.

Big changes are in store for our industry in the next 5-10 years. How will the resume writing industry "Think different"??

Saturday, November 17, 2007

Converting Resumes to CVs

Myriam Rose-Kohn was recently quoted in an article by James Caverly, "Five Tips for Writing CVs for Overseas Employers." It's a great resource that you should bookmark.

Friday, November 16, 2007

New Clients Are Everywhere

I was on the phone with Apple's technical support today (a logic board problem with my iBook), and was talking with a rep named Sam in Toronto, Ontario. I told him I had been to Toronto for a resume writing conference, and he asked me about resumes while we waited on hold together for a product specialist, and then a customer relations representative.

It just shows that prospective new clients are everywhere.

He asked all the typical "new client" questions (pricing, guarantees, samples, effectiveness, job search research), and I referred him to a couple of my colleagues in Ontario, Canada. So Marian, Martin, or Sandra, if you get an inquiry from Sam who works for Apple and wants to be a health inspector, you'll know where it came from.

(The bad news, it appears as if my logic board issue is unrelated to the repair extension program I referenced, and I'm going to have to take my computer in.)