Teleseminar with "Best Branding Expert on the Planet"

Branding is a huge topic -- not just for resume writers who are looking for more business, but for our clients, who are trying to differentiate themselves from their competition and land the interview.

Kathy Sweeney, of Resume Writers Resource, has lined up a world-renowned branding expert, Rob Frankel, to present a teleseminar at 3 p.m. EST today, "The 10 Worst Mistakes That Are Killing Your Brand."

• Identify the 10 most common mistakes you're committing right now, which result in killing your brand on a daily basis.
• Discover 10 solutions to correct the situation, which will allow you to fix the problem immediately.
• Answer your questions on specific branding problems with your own company.

Frankel is author of the book, "The Revenge of Brand X: How to Build a Big Time Brand -- On the Web or Anywhere Else," and CEO of Frankel & Anderson. He has been featured on NBC Nightly News, ABC-TV, CNBC, FOX News, and National Public Radio. He has also been featured in numerous print publications, including Newsweek, Business Week, the Wall Street Journal, Washington Post, and New York Times.

The 90-minute teleseminar is just $25. To sign up for this teleseminar and/or check out the Resume Writers Resource course offerings, click here. Even if you're not able to attend the live session, you can still pre-register and receive the audio recording and materials after the session concludes.

Microsoft Word Webinar on Thursday

Would you like to learn tips and tricks geared specifically to resume writers to make your client resumes stand out from the pack? Would you like to learn how to make professional-looking forms for you and your clients? Would you like to finally learn how to unlock the mystery of "track changes?"

Resume Writers' Resource is offering a webinar, "Microsoft Magic I - Resume Writer Tips and Tricks for Getting the Most Out of Microsoft Word," conducted by Patricia Duckers. Patricia is an expert in MS Word and I promise you will be thrilled with the presentation she conducts for us!

The course includes not only the examples of these techniques in the webinar, but also a 36-page manual with screen shots and examples.

A complete description of the areas to be covered is below. The webinar will be held this Thursday, May 15, 2008, at 3 p.m. ET.

The cost for the webinar is $39 per person. Check the system requirements for your computer on the Resume Writers Resource website. (If you are a Mac user, like I am, you'll want to attend the webinar "live," as you must have Windows Media Player 9 to view the recorded webinar.) If you're a PC user and can't make the webinar, you can access the video and handouts afterwards.

Resume Writers Resource

The careers industry has professional associations. We have conferences. You even have a trade magazine (that's me!). And now resume writers have an independent company that will help facilitate success, Resume Writers Resource …

Kathy Sweeney, NCRW, CPRW, CEIC, CCM has built her company, The Write Resume into a well-recognized brand -- and now she wants to share her expertise with other resume writers. Of course, Kathy has been sharing her secrets for attracting media attention and cultivating lasting client relationships for years. Her presentation on "Enhance Your Business Visibility and Increase Your Revenue" in Scottsdale in September 2006 at the NRWA Career Conference yielded tons of ideas for me. During her time as NRWA President, she mentored countless new and "emerging" resume writers. Now she's offering her services to the industry.

"The more you put yourself out there, the more your name will become known."
-- Kathy Sweeney, 9/15/06

One of the most exciting services offered by Resume Writers Resource (from my perspective) is the Press Release Writing Service. Even if you don't want to become a household name or have your company featured on the AOL home page, you will be amazed at the amount of business a single article written about your resume writing services can offer. For about the price of 1-2 resume projects, you can attract a dozen new clients ... ones who aren't just looking for the lowest-priced provider, either.

(The next Special Report from Resume Writers' Digest will give you actionable ideas on how to generate publicity for your business. But if you want to save some time, or don't want to wait for the report, contact Kathy.)

Kathy is also bringing affordable teleseminars and webinars to the industry. Her first offering, "The Nuts and Bolts of Implementing Interview Coaching Into a Resume Writing Business" will be offered tomorrow, Thursday 2/14/08 at 3 p.m. Eastern. The cost is just $25.

Kathy's experience will be a valuable "resource" for the careers industry, so be sure to sign up for her e-mail list to be notified of upcoming events.