Here are five ways you can profit from your content:
1. Affiliate commissions
One of the most basic ways to profit from content is to use it to generate affiliate commissions. And one of the most effective forms of promotional content is a review. People often research online before they make a purchase and if you provide information that helps them make that decision, you're essentially putting yourself in the right place at the right time. When someone is reading product or service reviews, they're already in a buying state of mind.
What kind of things can a resume writer review?
- Career-related books
- Resume distribution services
- Interview preparation products (if you don't offer interview prep services)
Become an affiliate for these products and you can earn commissions. (Amazon's Affiliate program for books, Clickbank for interview prep products and other services.)
2. Build your list with free report
Email marketing is still one of the best ways to make money. Anyone who signs up for your email list is a pre-qualified prospect. By signing up they've said, "I'm interested in learning more about your resume services or your career coaching services." You can create a free report to build your email list. For example, you can give away the "Questions You Should Ask in An Interview" report that was October's Pass-Along Materials from BeAResumeWriter.com. Give away the report and build your email list.
3. Sell ad space in your newsletter
Speaking of email marketing, if you have a print newsletter or ezine (e-newsletter), consider selling ad space in it. It's a great way to earn a few extra dollars. And in the meantime, while you're drumming up advertisers, you can hold their place with AdSense ads. Get your readers accustomed to seeing ads in your ezine and make money on click-throughs.
4. Drive traffic to your sales page with informative articles on article directories.
Write informative articles and publish them on article marketing sites. Make sure to include a call to action at the end of the article that drives traffic to your sales page. For example, it might say "For a free resume review, visit (Link)." You'll convert many of those click-throughs and increase your profits.
5. Boost credibility and opportunities with ebooks.
Publishing is one of the best ways to increase your credibility in your niche and become recognized as an expert. As a society, we often turn to published people for advice, insight, and their products or services. Publication establishes you. Consider writing an ebook or creating an information product. The sales you generate will boost your income and youíll also drive traffic and sales to your website.
There are a lot of ways to make money from content. We've only really scratched the surface. Take a look at your business model and use one of these ideas to grow your income.